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The team is also seeking to cut the salary of its Dutch star Frenkie de Jong, or to sell him.Īs for its signings, which also include Ivorian midfielder Franck Kessie and Danish center back Andreas Christensen joining as free agents, Barcelona club has until Sept. In the close season, Brazilian midfielder Philippe Coutinho, whose salary was among the team’s highest, was sold to English club Aston Villa, while his countryman Dani Alves’s contract expired. The club can only spend 25% of what it saves from transferring a player off its current wage bill, according to LaLiga’s financial fair play rules. Barcelona has a player squad spending limit below zero. Yes, as long as it sells too so it can reduce its wage bill. “But trying to see the glass half full, bringing in immediate financial resources, even if that means mortgaging future media rights revenue, could be the way to start a new virtuous cycle on the sporting side by assembling a highly competitive team.” “One could argue that Barça is betting on short-term gains at the expense of long-term financial growth,” said Achille de Rauglaudre, investment manager at Rebel 54, a London-based company that invests in sports and technology. Barcelona-based daily La Vanguardia reported it was worth 280 million euros, one of the most expensive sponsorship deals in the world. The company’s logo will also appear on players’ shirts for the next four seasons. On the sponsorship side, Barcelona signed in March a long-term agreement with Spotify Technology SA to name its stadium after the music streaming giant. The club aims to raise more than 400 million euros, one of the people said. There are also plans to sell as much as 49.9% of Barça Licensing & Merchandising at a later stage. Management plans to sell another stake of the same size as soon as possible. 1 the sale of a 24.5% stake in its unprofitable Barcelona Studios, a content hub with capacity to build streaming services, to crypto platform for $100 million. Barcelona has managed to offset that through other sales and commercial agreements, one of the people familiar with the club said. That one-time boost, though, means the club will no longer receive 41 million euros per season from broadcasting rights. The club had sold 595 million euros of notes via a private placement arranged by Goldman Sachs last year. For the agreement to go through, Barcelona had to repay 125 million euros to bondholders to compensate them, the people familiar said. San Francisco-based investment firm Sixth Street Partners bought 25% of Barcelona’s LaLiga media rights this summer in a transaction that will book the club a 667 million-euro gain. Instead, the club went solo and agreed to a 25-year deal with another finance company that didn’t dictate how much it could spend on players, repaying debt or investment. Last year, the club declined to take part in a deal between CVC Capital Partners and LaLiga to buy a stake in an entity controlling the broadcasting revenue of Spain’s top league for 50 years. They asked not be identified as the information isn’t public.Īn extraordinary meeting of Barcelona members, who own the club, approved in June the activation of what President Joan Laporta called the “economic levers” the club needs to dig itself out further of the financial hole. The club is expected to record a profit of about 100 million euros for the 2021-22 season, according to people familiar with the matter. That meant Barcelona was only able to sign new players by cutting the current squad’s wage bill, increasing income or lowering expenses.Īfter a change of leadership in March last year, the club started to take more drastic action by offloading players and looking for extra sources of income. It also recorded a 481 million-euro loss and applied a 155 million-euro cut to first-team payrolls last summer.
It reported debts and future liabilities of 1.35 billion euros, and had negative net value of 451 million euros in the 2020-21 season. The pandemic and an uncontrolled surge in costs for three years left the Catalan club teetering. Here is a look at how Barcelona is trying to rescue its beleaguered finances, and whether they are now viable.
Barcelona was the only club to be told by Spain’s top league that it had to spend less money on the salaries of new players than it freed up from selling them. The comeback for a club that went from being a paragon of success to a byword for the unsustainability of the sport’s economics has raised eyebrows among its competitors as seasons get going in Europe.
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